XIAO, Zhijing. The Interplay of Scarcity Effect and Sunk Cost Fallacy in Consumer Irrational Behavior: A Study of the Guzi Economy. Highlights in Business, Economics and Management, [S. l.], v. 65, p. 76–83, 2025. DOI: 10.54097/tjde0v29. Disponível em: https://hbemdata.org/index.php/ojs/article/view/15. Acesso em: 30 may. 2026.